By the end of 2014, estimates gauge that the US healthcare delivery system will reach expenditures of $3.83 trillion annually on medical services and the administrative mechanisms that come with these services. Notwithstanding recent economic downturns, which have temporarily reduced some medical spending, other estimates put healthcare spending on a trajectory to reach $4 trillion by 2015, and $5 trillion by 2022 (Munro, 2013, p.1). These figures are especially astounding when considering that access, availability, and quality of medical care account for merely 10 to 15 percent of patient health outcomes. In other words, of the trillions of dollars spent on health care services annually in the US, only about one-tenth directly contribute to the health of patients. Moreover, roughly 84% of current health care dollars pay for patients with chronic diseases, while 40% of deaths result from patient behaviors and socioeconomic factors (Shaljian & Nielsen, 2013, p. 4; Frist, 2014, p. 191-192). Individual patient behavior is both an important contributor to population health, and driver of collective costs, giving rise to the advent of patient-centric care models, patient-consumerism, and patient engagement.